Seplat Energy Plc, a leading Nigeria indigenous energy company, says it has trained and empowered 25 journalists in Imo with digital storytelling skills.
This is contained in a release by Seplat’s Corporate Communications Manager, Mr Stanley Opara, made available to newsmen in Owerri, on Tuesday.
Opara said that the two-day capacity-building workshop brought together journalists from both print and electronic media across the state for an intensive learning experience to enhance digital writing and communication.
In his opening remarks on behalf of the company’s Director, External Affairs & Social Performance, Mrs Chioma Afe, Opara reaffirmed the company’s commitment to nurturing media partnerships that promote transparency, accountability, and national development.
He emphasized Seplat Energy’s role in supporting journalists to adapt to the fast-evolving digital and technological landscape.
“ The critical role of the media in shaping narratives and culture makes it very important to embed global best practice in its delivery because we consider excellence as cardinal in everything we do.
“ This is what we need to drive development in Nigeria, and Seplat Energy is well aligned on this,” Opara said.
The Base Manager, Eastern Assets, Mr Emmanuel Otokhine, encouraged journalists to make the most of the robust training and capacity-building opportunity, advising them to remain spontaneous, adaptable, and open to exploring career prospects that leverage their transferable skills.
The workshop featured insightful sessions led by Dr. Solomon Avbioroko, who explored the psychology of communication, professional interaction, and the importance of self-awareness in journalism.
Media expert, Mr Nnamdi Uwaemulem facilitated practical modules on report writing and mobile video journalism (MOJO), introducing participants to the art of creating impactful stories using smartphones, from framing and lighting to mobile editing.
Uwaemulem also examined how digital disruption is reshaping the industry and opened participants’ eyes to new opportunities in media entrepreneurship and content creation.
Another facilitator, Mr Abiola Adedeji, guided participants through Understanding Digital Marketing and Social Media Strategy, highlighting how data-driven storytelling and analytics can amplify journalistic impact across platforms such as X (formerly Twitter), Instagram, TikTok, and YouTube.
Participants engaged in interactive exercises and assessments that deepened their understanding of effective storytelling and newsroom productivity.
Mr Temitope Kuteyi, of Channels Television, who spoke on behalf of the participants, described the experience as both practical and transformative, commending Seplat Energy for its sustained investment in human capital development.